HCCIntelligence™ Webinar Recording: Strategies for Growing Provider & Patient Referrals for Your Practice

Video Transcription

Video Summary

The webinar titled "Strategies for Growing Provider and Patient Referrals for Your Practice" discussed various strategies to increase referrals for healthcare providers. The speakers, Tammy Browning and Brianna Plensner, shared their insights and experiences. Tammy emphasized the importance of understanding one's strengths and target population, conducting market analysis, and establishing relationships with referral sources such as assisted living facilities, home health agencies, and hospice companies. They suggested hosting events, forming alliances, volunteering at health fairs, and contacting local hospitals to generate referrals. Tammy also advised being clear about the referral process and setting clear expectations for follow-through. Brianna discussed the importance of assessing readiness for growth, ensuring timely appointments and responses to patient inquiries, and having scripts and talking points for staff to provide consistent messaging. They also highlighted the potential opportunities for growth through payer partnerships, direct-to-consumer marketing, and focusing on cognitive decline patients. Both speakers emphasized the importance of building relationships and providing value to referral sources and patients. They shared personal experiences of their own practices' growth, and the impact of relationship building on their success. Finally, they encouraged tracking data, staying connected with referral sources, and adapting to changing circumstances, such as the COVID-19 pandemic. Overall, the webinar provided valuable insights and strategies for healthcare providers to increase referrals and grow their practices.

Keywords

webinar

strategies

provider referrals

patient referrals

healthcare providers

referral sources

market analysis

relationship building

COVID-19 pandemic

practice growth